Users will soon have a fresh option that allows them to cut down on the amount of AI-created content appearing in their feeds. This move comes as the platform revealed that it now features over 1 thousand million AI-generated clips.
Trial and Implementation
This change is being tested over the coming weeks before a widespread launch. This development aligns with a surge in content created by AI, driven by new content generation software.
AI Proliferation Online
Recent reports that nearly 10% of the most rapidly expanding content creators on a competing service primarily display content made by AI. A large amount of this material is considered low-quality AI content, a term for poor-quality, mass-produced content that is frequently absurd or surreal.
Our research shows that numerous viewers appreciate content produced via AI tools, including computer-generated images to informative clips, and we aim to provide users the option to adjust the amount of that, based on their own likes,” commented a spokesperson.
Scale of AI Content
The service announced that there are currently over a billion videos on its app labeled as made with AI. Overall, in excess of 100 million videos are uploaded to the app daily, making AI-generated material a relatively small part of its complete catalog.
How to Adjust Settings
Viewers will be able to limit or boost the amount of AI content they see by using the “manage topic” feature in the platform and selecting “AI-generated content”. Other topics that currently be modified under the tool cover news, fashion, cosmetics, and choreography.
Platform Guidelines
The platform’s guidelines mandate users to label “realistic” AI-made content, and it prohibits dangerous fake videos of celebrities or crisis events. Any realistic artificial content that is not labeled can be taken down under its terms of service.
Furthermore, the platform will henceforth add an “AI-made” tag to content produced via its proprietary AI systems, or detected by an cross-platform project for spotting artificial media. This action is aimed to deter users from seeking to evade the tagging system.
AI Literacy Programs
The company is additionally launching a $2m AI literacy fund for professionals and institutions to produce educational content about responsible artificial intelligence. This project will benefit educational bodies dedicated to educating coding and technology.
Platform Protection
TikTok has defended its safety measures, during discussion over proposals to cut jobs for a large number of safety staff in the United Kingdom. It is expected to reduce hundreds of positions in its trust and safety division in London, with trade unions and online safety experts raising concerns that staff are being displaced by AI moderation.
A trust and safety lead explained that people-led review would continue to be important, but automated tools can protect employees by removing the most harmful content ahead of it is viewed by people. The company announced a significant reduction in explicit and harmful content reviewed by content reviewers over the previous year due to reliance on its AI tools.
We believe it is crucial to integrate staff and AI to ensure user safety,” the official commented. “We’ll have staff as integral to the approach, but we also think it’s highly necessary to reduce exposure to unsafe media as swiftly, which is the area in which a significant AI assistance is really helping us operate efficiently.”
